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Advertise

Put your brand in front of small federal contractors.

SetAside Signal readers are small businesses looking for set-aside work. We're a new publication, so early sponsors get our lowest prices. Prices scale with our subscriber count and how many sponsor spots are filled.

Who reads SetAside Signal

Our readers come looking for federal contracts reserved for small businesses. That typically means owners, business developers and capture staff at small firms pursuing total small business, 8(a), HUBZone, WOSB/EDWOSB and SDVOSB work, across construction, professional services, IT, manufacturing and more. They're the people who buy proposal help, compliance and cybersecurity services, accounting, bonding, certification support and bid-search tools.

We're new and growing. We don't publish audience numbers until we can verify them; email [email protected] and we'll share current, real figures before you buy.

0 of 75Sponsor spots taken

Price scale

All prices scale with our subscriber count

Every price on this page comes from this table. The highlighted row is the level that applies today.

SubscribersFounder's
#1–25
Founder's
#26–50
Founder's
after 50
Monthly PlanOne-month
(one-time)
0–500 Now$50$60$65$75$95
500–1,000$99$120$130$150$190
1,000–2,500$199$240$260$300$375
2,500–5,000$349$420$455$525$655
5,000–10,000+$599$720$780$900$1,125

Founder's Plan and Monthly Plan prices are per month. The Monthly Plan has a 2-month minimum term. The scale sets the price for new sign-ups and restarts. Founder's Plan rates are locked for each 12-month term and kept for good while the plan auto-renews. If it lapses, the price is gone. Monthly Plan rates stay locked as long as your plan keeps renewing. If you cancel and come back, you pay the current rate. One-month promotions are priced at the current rate when you buy.

Price estimator

Estimate a sponsor price

An estimate only, using the same scale as the table above. Sliders start at our real numbers today. Actual prices are set when you buy.

75 sponsor spots, shared across all plans

0 of 75 sponsor spots taken

Live count of active sponsors on every plan. We only show real numbers.

There are 75 sponsor spots in total, shared by the Founder's Plan, Monthly Plan and One-Month Promotion. The Founder's Plan is our best price for sponsors who commit to a year. It's available until all spots are filled. Only 25 at $50 and 25 at $60, ever. Once they're gone, they're gone: those prices don't come back even if a sponsor leaves. After the first 50, every new Founder's Plan is $65/mo at today's level. Your rate is locked for each 12-month term, and if your plan auto-renews at the end of every term, you keep your original price for good. Auto-renewal is the only way to keep it: if your plan lapses or you cancel, your Founder's price is gone and you'd rejoin at the current rate on the scale. 0 of 50 early Founder's prices claimed so far. When all 75 spots are taken, we open one shared waitlist.

Founder's price at today's level

CurrentFounder's #1–25$50/mo · or $600 prepaid
Founder's #26–50$60/mo · or $720 prepaid
After 50 claimed$65/mo · or $780 prepaid
Waitlist$65/mo · Founder's top tier

Fair rotation: if a day's issue gets crowded, sponsor placements rotate across issues so each email carries only a few ads.

Other ways to sponsor

Monthly Plan

Starting at

$75/month

Billed monthly. 2-month minimum term.

  • Top "Sponsored" slot on every page
  • Featured in daily digests
  • Featured card on our website listing pages while active
  • 2-month minimum: both monthly payments are due and your ads run the full 2 months
  • Month to month after that, cancel anytime
  • Rate locked as long as it keeps renewing
  • Cancel and restart later, and you pay the current rate on the scale
  • Uses one of the 75 shared sponsor spots
Start Monthly Plan

Secure checkout by Stripe.

All sales final, no guaranteed results. Terms

One-Month Promotion

Starting at

$95/one month

  • One month of sponsorship, one-time payment
  • Featured card on our website listing pages for that month
  • No subscription, no rate lock
  • Uses one of the 75 shared spots for that month
  • Priced at the Monthly Plan rate +25%
Book one month

Secure checkout by Stripe.

All sales final, no guaranteed results. Terms

After you buy

Your creative

Email your ad to [email protected] from the address you used at checkout, with your company name in the subject line.

Not sure your ad fits? Email a draft to [email protected] before buying. We'll review it free (usually within 1 business day) and reply with a go-ahead and the right payment link.

Headline

Up to 60 characters.

Short paragraph

Up to 75 words. Plain text, no all-caps.

Link

One destination URL. UTM tags welcome.

Image or GIF

PNG, JPG or GIF, about 600px wide, under 1 MB. GIFs: keep the first frame meaningful, since some inboxes show only that.

Video or audio (optional)

A link to YouTube, Vimeo, Loom, a podcast or similar. In email it appears as a thumbnail or button that links out. On the website card, we can embed or link it.

Start date

Sponsorships run by calendar month. If a slot is open, the sponsorship starts on the 1st of the next month. If no slot is open, the sponsor joins the waitlist, and when they're next up, they start on the 1st of the month after a slot opens. Every sponsorship runs the entire month. Send your creative any time before your start date.

We may resize, crop or reformat your creative to fit our email and website layouts, and every ad must meet our content standards. If we don't receive creative in time, we'll write a simple text ad from your website so your placement still runs. See the Sponsor Terms.

Media kit

Where your placement appears

  • Daily digest: a "Sponsored" block at the top of the email, above the day's listings. See a sample issue.
  • Website: a "Sponsored" slot near the top of the home page and every set-aside, state and industry page (136+ pages and growing).
  • Featured card: every monthly sponsor and one-month promotion also gets a "Featured" card on our website listing pages for their active period.

What to send us

See Your creative below for formats and specs.

Timing

Sponsorships run by calendar month. If a slot is open, the sponsorship starts on the 1st of the next month. If no slot is open, the sponsor joins the waitlist, and when they're next up, they start on the 1st of the month after a slot opens. Every sponsorship runs the entire month.

Questions

Email [email protected].

Our standards

  • Every paid placement is clearly labeled "Sponsored" or "Featured".
  • Sponsors never affect which opportunities we list.
  • We don't publish audience numbers until we have them verified. Ask us for current figures before you buy.
  • We may decline any ad that's misleading or off-topic.